The Clorox Company is a leading multinational manufacturer and marketer of consumer and professional products. With approximately 8,400 employees, fiscal year 2013 revenues amounted to $5.6 billion. Clorox markets some of today’s most trusted and recognized brand names. These brands include its namesake bleach and cleaning products, Clorox Healthcare™, Green Works® naturally derived products, Hidden Valley® and KC Masterpiece® dressings and sauces, and Burt's Bees® personal care products. Nearly 90% of the company's brands hold the No. 1 or No. 2 market share positions in their categories. Clorox's commitment to corporate responsibility includes making a positive difference in its communities. In fiscal year 2013, The Clorox Company Foundation awarded about $4 million in cash grants, and Clorox made product donations valued at nearly $15 million.
To realize its 2020 Strategy, the Clorox team needed to:
- Maximize their SAP investment and fill in technology gaps
- Change to a demand-driven approach
- Improve and centralize forecasting
- Have real-time visibility in the supply chain process
ORTEC Load Building significantly increased the utilization of load space, improved transportation master data, and increased warehouse visibility.