October 05, 2015 | Atlanta (US)

ORTEC Founder & CEO Welcomes Prime Minister Mark Rutte, Flemish Minister-President Geer Bourgeois and Joint Economic Mission to Atlanta

Atlanta, GA – Prime Minister Mark Rutte of the Netherlands and Minister-President Geert Bourgeois of Flanders made their first joint economic mission to Atlanta, on October 5-7. The mission focus: smart logistics, financial technology and cybersecurity.
Prime Minister Rutte and Minister-President Bourgeois met with numerous business executives and government officials including: Governor Nathan Deal, Atlanta Mayor Kasim Reed, Ambassador Andrew Young, ORTEC Founder & CEO Aart van Beuzekom and executives from Coca-Cola and the Atlanta Chamber of Commerce.

Invest in Local Talent

“The tipping point for Dutch companies’ success in the US is handing over the keys to the executive suite to an exceptional American team,” stated ORTEC Founder and CEO Aart van Beuzekom. “Cultural differences can be overcome more quickly with local leaders in place who better understand business opportunities and the competition.”

The ORTEC team helped host a meeting at Coca-Cola Company headquarters discussing supply chain management and smart logistics. Coca-Cola and ORTEC partner globally on many supply chain optimization projects. Coca-Cola Global Account Director Stefan Huntemann stated, “ORTEC is honored to be a strategic partner of Coca-Cola globally helping to achieve their 2020 strategy with smart logistics. The ORTEC solution suite has delivered state of the art optimization algorithms and mapping, balanced Direct Store Delivery assets to customer demand and helped set a company SAP strategy.”

A 400-Year Relationship

The report, Economic Ties Between the USA and the Netherlands, A Partnership that Works, shows a mutual and steady faith in both countries’ economies, as both Dutch and American businesses continue to invest in both countries. A breakdown by numbers:

• The Netherlands has created 685,000 American jobs
• $645 BILLION – US investment in NL
• $275 BILLION – NL investment in USA
• NL is #1 destination of foreign direct investment
• 400 years of trade relations