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Data and AI in the Boardroom is an ORTEC magazine to support senior executives to cope with the challenges, opportunities and risks of data and artificial intelligence, enhancing decision-making to secure long-term, sustainable growth in today's fast-changing world.

The magazine combines the crucial elements of business success in the digital era with current and upcoming trends, and provides a glimpse into the approach of leading companies.

It does this through thought-provoking articles from and interviews with the movers and shakers of the world of business and academia.

This issue's highlight

CFO Roger Dassen shares the key success factors of ASML: "ASML was able to build this innovative reputation because it operates in a field where mistakes are accepted as necessary, provided that you learn from them and are 100% committed to solving them. “Everything goes, as long as the potential rewards outweigh the risk.”

Read the full article in the current issue. 
Roger Dassen, CFO ASML

What more you'll find in this issue

  • TNO shares how to make use of momentum to accelerate the adoption rate of digital solutions and innovations: "People’s motives are shifting, and we study them as to make better predictions."
  • Univé shares how they're taking their employees on board of their digital journey: “I expect everyone to move to a different role in my department or some other Univé department every three to four years, as this is a great way to grow as a person and to help the organization grow.”
  • Thales shares how proper management of cyber risks can speed up your rate of innovation and improve your results: "Ultimately, organizations should incorporate innovation in their very DNA, creating a culture of experimentation and agility through trial and error."
  • ORTEC's Frans van Helden shares how to approach digital as an integral part of company strategy, and not as a seperate entitiy requiring an isolated digital strategy: "Digitization can be difficult and drastic for incumbents, which can make it hard to justify. Yet that’s exactly why traditional retailers are struggling to compete with digital natives such as Coolblue or Picnic."
  • and more....
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