Consumer Packaged Goods
In their traditional markets, consumer packaged goods (CPG) companies face fierce competition, price erosion and a shift in consumer behavior. These trends demand a continuous focus on innovation, analytics, and agile supply chains. Each upcoming or mature market requires its own approach. CPG companies must know and understand their customers and act immediately upon shifts in their preferences. This calls for a culture of innovation throughout the company, optimized decision making, first class sales and operations planning, and the ability to perform advanced and real-time analytics. CPG companies are perfectly poised to benefit from the rise of a new and global middle class. Reaping those benefits though requires careful decision making and a true global strategy that impacts all aspects of your supply chain.
Long-term experience with CPG sector leaders
In their traditional markets, consumer packaged goods (CPG) companies face fierce competition, prize erosion and a shift in consumer behavior. These trends demand continuous focus on innovation, analytics and agile supply chains. Each upcoming or mature market requires its own approach. CPG companies must know and understand their customers and act immediately upon shifts in their preferences. This calls for a culture of innovation throughout the company, optimized decision making, first class sales and operations planning, and the ability to perform advanced and real time analytics. CPG companies are perfectly poised to benefit from the rise of a new and global middle class. Reaping those benefits though requires careful decision making, and a true global strategy that impacts all aspects of your supply chain.
Long-term experience with CPG sector leaders
ORTEC has been working with leading CPG brands for more than 30 years. Clients like Procter & Gamble, Coca-Cola Enterprises, Royal FrieslandCampina, and Georgia-Pacific put their trust in our innovations to optimize their supply chain. They see the value that ORTEC’s unparalleled modeling capabilities add to their business.
More and more companies have started to realize that the structure of their supply chain is too important to be left over to chance or ad hoc decision making. They recognize that the time has come for a disciplined, engineering approach to the design of their supply chain network. Our quantitative approach ensures that your key strategic and operational decisions will be underpinned by facts, not just hypotheses. We can help you execute your strategy by turning your data into insights and by optimizing all aspects of your supply chain.
• Supply Chain Optimization
• Demand Forecasting
• Optimized Decision Making
• Sales and Operations Planning
