ORTEC optimizes supply chains and last-mile deliveries using real-time data and analytics. Its solutions enhance operational efficiency, customer satisfaction, and sustainability.


Traditional methods for managing costs and generating revenue have become insufficient these days, as the costs of labor, materials, and assets exceed historical norms. Acquiring new capital has also become more complex and difficult. These dynamics are driving the need for innovative strategies to maintain profitability. Amid these challenges, ORTEC has gained commendable expertise in optimizing supply chains. The company has emerged as one of the top companies addressing these critical last-mile delivery challenges with advanced supply chain optimization—it helps businesses adapt to these changes with smart solutions and strategic insights.

ORTEC was founded in the early 1980s by a group of econometrics students from Erasmus University Rotterdam. Their academic roots and passion for mathematical optimization fueled the development of innovative solutions – which gave birth to ORTEC. This unique fusion of scholarship and passion has established ORTEC as a pioneer in advanced planning and optimization solutions. It continuously pushes the boundaries of what is possible in logistics and supply chain management.

ORTEC leverages cutting-edge technologies such as artificial intelligence, machine learning, and predictive and prescriptive analytics to empower leaders to refine operational processes, detect inefficiencies at a granular level, and implement strategic decisions that resonate with long-term business objectives. The company aligns supply chain activities with overarching company strategies by proactively managing essential data. This alignment helps businesses adapt to market demands and enhances agility. Its robust decision-making framework optimizes supply chains, driving efficiency improvements and fostering sustained success and growth.

Mat Witte, CCO, ORTEC Americas

Mat Witte | CCO ORTEC Americas

"To leverage the full potential of our innovations and maintain our market leadership, we continuously seek new ways to support and advance our team. This ensures that our solutions exceed client expectations."

In response to the challenges facing the last-mile delivery industry, ORTEC addresses key trends and demands with innovative solutions that enhance efficiency, manage urban complexities, and meet customer demands.


ORTEC leverages advanced route optimization alongside real-time traffic data, and dynamic scheduling capabilities using sophisticated algorithms to counteract this trend, ensuring efficient, eco-friendly, and customer-centric last-mile delivery operations. This further enhances driver productivity, reduces congestion, and ensures timely, cost-effective, and environment-friendly deliveries. This approach aligns with global environmental goals and offers transparency and flexibility in delivery options.

ORTEC also offers real-time visibility capabilities and facilitates a seamless transition from legacy systems to modern solutions, ensuring scalability and adaptability without disrupting existing workflows while promoting sustainable practices and reducing costs. For distributors, especially in the food service and beverage industries, the company offers significant benefits, including enhanced customer service through real-time visibility and dynamic scheduling, enhanced operational efficiency, sustainable practices, and predictive insights that help anticipate demand and optimize inventory levels.

ORTEC’s impact is highlighted through many case studies like those of Baldor Specialty Foods and PDL (Peapod Digital Labs) demonstrating how its solutions have driven tangible improvements in last-mile delivery operations. Baldor benefited from big data management during the pandemic, while PDL’s home delivery strategy saw significant gains.

One of ORTEC’s key differentiators is its customer-centric approach that ensures real-time insights and proactive communication with clients, fostering transparency crucial for maintaining satisfaction and trust.


By offering precise delivery windows, flexible options, and real-time updates, ORTEC enhances the customer experience. This commitment extends to internal operations, prioritizing employee well-being, fostering collaboration, promoting learning, attracting top talent, and ensuring high employee satisfaction.

The company’s contributions to humanitarian efforts and urban planning further demonstrate its commitment to leveraging optimization for positive societal impact.

Looking ahead, ORTEC aims to continue its global expansion, enhance its technological platforms, drive innovation, and foster strategic partnerships. The company also emphasizes sustainability and social impact initiatives, integrating responsible practices into its solutions and operations.

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