ORTEC, a leading provider of advanced analytics and optimization solutions, is proud to announce that in January 2026, the company marks 25 years in Atlanta, celebrating a quarter-century of growth and impact across the Americas. Since establishing its Atlanta office in 2001, the city has served as ORTEC’s Americas headquarters, anchoring the company’s long-term commitment to customers, partners, and employees throughout the region.

Guided by a focus on inspiring people, innovating technology, and elevating outcomes, ORTEC highlights how its work across the Americas has driven meaningful operational transformation for customers — helping them achieve greater efficiency, resilience, and long-term value. The company focuses on cultivating a culture that empowers employees, advancing optimization and analytics solutions, and partnering closely with organizations to turn complexity into clarity. This milestone underscores ORTEC’s continued commitment to shaping what’s next for its customers, partners, and teams throughout the region.

“Atlanta has been the foundation of ORTEC in the Americas for 25 years,” said Daphne de Poot, SVP Operations. “From this location, we inspire our people to think differently, innovate with purpose, and elevate the impact we deliver to our customers. What matters most is how our work transforms customer operations and enables them to perform better in an increasingly complex world. That focus continues to guide everything we do.”

ORTEC also announced an important leadership appointment as George Ninikas, a 16-year veteran at ORTEC, assumes the role of Senior Vice President of Sales and Accounts, Americas.

“Stepping into the SVP role at this moment reflects the strength of ORTEC’s momentum in the Americas,” said George Ninikas, SVP of Sales and Accounts. “Our success is rooted in inspiring trust, innovating alongside our customers, and elevating their performance through measurable transformation. I look forward to deepening those partnerships as we help organizations unlock greater value from their data and decisions.”

Throughout 2026, ORTEC will commemorate this special year with special events, customer stories, and initiatives that highlight its enduring commitment to inspiring people, innovating technology, and elevating customer outcomes across the Americas.

ORTEC is a leading provider of advanced analytics, AI, and machine learning–driven optimization solutions, dedicated to helping organizations enhance their operational efficiency and decision-making processes. With a strong focus on innovation, ORTEC leverages cutting-edge technologies, intelligent algorithms, and data-driven insights to address complex challenges across various industries, including Foodservice and Beverage Distribution, CPG, Retail/Store Delivery, Grocery, and Transportation. ORTEC’s commitment to continuous improvement and collaboration with clients enables businesses to optimize their resources, reduce costs, and drive sustainable growth. For more than 40 years, ORTEC, headquartered in Zoetermeer, Netherlands, has served 1,100 customers from 17 offices across the globe. ORTEC solutions are trusted by some of the world’s largest and most complex supply chains, empowering organizations to proactively manage logistics and delivery operations while making informed decisions that drive transformative outcomes, operational resilience, and a clear competitive advantage. Discover more about ORTEC. 

ORTEC US Company Contact

Lisa Beck
VP, Marketing and Lead Generation
443.980.7840
Lisa.Beck@ortec.com