What is a Control Tower for Supply Chains?
A control tower for supply chains is a central hub with the required technology, organization and processes to capture and use transportation data to provide enhanced visibility for short- and long-term decision-making aligned with strategic objectives. When you add optimization functionality to a control tower, better decisions and improved efficiency and/or service are within reach.
Why optimize the supply chain with a Control Tower?
Control towers in general support the following essential needs for managing supply chains:
Motives for using a control tower vary among companies and industries include:
How do you optimize the supply chain with a Control Tower?
In transportation, a control tower provides visibility and collaboration at different levels. The main application areas for control tower solutions are found at levels 3, 4, or 5.
A number of opportunities result from adding optimization with the control tower, such as using it to construct better centralized plans in advance or to re-optimize and reschedule the plan during execution (e.g., by presenting proposals for the best alternatives or to continuously recompute the ETA), and to respect all dependencies and restrictions during any scheduling calculations, supporting all complex logistic concepts.
What are the results of optimizing a supply chain by using a Control Tower?
The main benefits of using a control tower to optimize a supply chain are:
Thanks to the Control Tower with optimization capabilities, companies can achieve:
ORTEC has created a transportation control tower to visualize supply chains from end-to-end and to optimize all aspects of transportation. Implemented at consumer goods companies, retailers, and logistics service providers, the ORTEC Control Tower is designed to give dispatchers and managers a comprehensive view of operations at their fingertips — an environment that ensures optimal resource management and heightened service levels.
ORTEC enables centralized planning and dispatch with a suite of advanced features that cater to the dynamic needs of logistics professionals, from management to customers to suppliers. By providing real-time information, like the current estimated time of arrival, they can use data insights to optimize each section of the supply chain.
The ORTEC Control Tower transforms logistics management by integrating real-time insights with data-driven decision-making processes. Here's how:
Learn more about our supply chain optimization solutions for consumer goods and manufacturing, wholesale and retail, and logistics services organizations.
Experience the transformative benefits of ORTEC Control Tower firsthand. Schedule your demo today and unlock the potential of seamless logistics management.