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In addition to our Annual Report, this Sustainability Report presents the impact we have on people, planet, and profit in more detail. The report describes our ambitions for the future as well as the actions that have been taken to further improve our impact.
There is a big trend and focus on becoming data-driven and applying AI within organizations. Often, a natural starting point is the implementation of software solutions that support primary processes: such solutions create a valuable data lake containing important and relevant planned and actual information. But that’s just the very beginning of getting value out of data in a continuous way.
This article is powered by Goos Kant, Professor Logistic Optimization Tilburg University and Managing Partner ORTEC
"AI empowers patients, thanks to the democratization of data"
Folkert Asselbergs is a cardiologist at UMC Utrecht and is involved in several data collection and data analysis projects in the field of personalized medicine. In the near future, Artificial Intelligence (AI) will play a much bigger role in healthcare, including in hospitals. Asselbergs says: “At the moment, AI still plays a supporting role, but I think that ten years from now, AI will be in the lead and doctors will primarily support.”
Interview with Prof. Dr. Folkert Asselbergs, cardiologist and Professor Precision Medicine in Cardiovascular Disease at UMC Utrecht and University College London
Summer is here and whether you’re hoping to escape to somewhere new or enjoy a break closer to home, we’ve got your perfect literary escape covered.
Next to the few easy, fun reads you can bring to the beach or browse through while you sip lemonade in your backyard, you want to continue to challenge yourself by reading some thought-provoking content. We’re happy to lend a hand with recommendations from our experts, with insight on:
“Algorithms and the increased demand for transparency are forcing companies to reconsider their ethical compass”
Prof. Marc Salomon is a professor at the University of Amsterdam, chairman of the Amsterdam Business School and co-founder of the Analytics Academy. In this interview, he shares his thoughts on Artificial Intelligence (AI) and recent developments in this field: "Algorithmic decision-making is forcing companies to reconsider their ethical compass. This is not a new development. However, society’s desire for transparent decision-making has, in recent years, become more pronounced. In my opinion, this is partly due to the popularity of AI, but it’s also simply a sign of the times." With society now demanding a greater degree of transparency than ever before, companies find themselves forced to show their hand. Does your algorithm serve only to optimize profits, or does it take social aspects, diversity and the environment into account as well? Transparent algorithms are becoming an increasingly clear indicator of your company’s true values.”
Interview with Marc Salomon, professor at the University of Amsterdam
Bot typing…
Answer: “Sorry, I don’t understand.”
Increasing the bot experience
Since chatbots burst onto the scene some years ago, there has been a lot of hype around it. Companies massively incorporated chatbots in their organizations. Despite the positive sides that bots offer to customers, not everyone has a positive experience interacting with them. We acknowledge that bots are not totally perfect yet. Nevertheless, thanks to innovation running at an exponential pace, we predict to see new and surprising developments that will fundamentally step up the way that bots interact with customers.
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→ Discover our 5 predictions that will improve your (chat)bot by downloading the infographic below
Wouldn’t it be great if your deliveries reached their destination at the scheduled time all the time? There is a difference between “the plan” and the real-world execution of that plan. Watch how ORTEC’s Planned versus Actuals solution helps solve this challenge.
June 30, 2021
Zoetermeer, The Netherlands –Since our foundation in 1981, we are driven by our intrinsic motivation to use our passion for mathematics to contribute to a better world. This year, while celebrating 40 years of positive impact on the world, we are raising our own climate ambitions. Through an internal activation campaign and in collaboration with Trees for All, we are compensating our CO2 emissions. ORTEC employees around the globe have happily supported the reforestation initiative by participating in the internal campaign. As a result, we can compensate nearly 3,500 tonnes of CO2, which is roughly comparable to the CO2 absorption of 20,000 trees. This allows us to achieve net-zero emissions for 2020 and 2021.
“Setting the agenda together is the best way to ensure broad-based support”
When Ingrid de Swart joined a.s.r. in December 2019, the main mission she was tasked with was to get more out of the sum of parts. “Organizing ourselves even stronger, based on customers’ needs and wishes. Because today’s customers don’t only need products, but services too. To improve our services, we plan to use data, focus on digitization and make a.s.r an even more recognizable brand by giving it for example a clear digital front door. So, my focus needed to be on customers, data, digitization and innovation, while maintaining all the good things we already had.”
Interview with Ingrid de Swart, member board of directors a.s.r.
Airport Intelligence, Brussels Airport’s consulting subsidiary, and ORTEC, the market leader in data-driven decision support, start a strategic partnership. The collaboration aims to optimize airport processes around the world, to improve the overall passenger experience and the operational efficiency.